(Beauty Edition)
The best way to connect with your audience? 1. Be empathetic. 2. Be funny. 3. Be timely. Executed in under 5 hours, the finished product directly referenced the 2023 Spotify Wrapped format. Swipe to see how I adapted it for each brand and how the audience reacted!
One audience member said, “Whoever came up with this is a genius” and I can’t say I disagree.
Annie Proctor 